Top 9 Ways to Avoid Greenwashing in Your Business
12 min read
Top 9 Ways to Avoid Greenwashing in Your Business
By Tamara Davison on September 23, 2024

Greenwashing — where companies deceptively inflate their environmental credentials — is no longer just a buzzword. It’s a rising trend, and many business leaders know they’re doing it.

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Is Plastic Neutrality Greenwashing?
11 min read
Is Plastic Neutrality Greenwashing?
By Tamara Davison on August 9, 2024

According to a 2023 Sustainability Sector Index, more than half of consumers believe brands have misled them about sustainability claims.

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What Is Greenwashing — And How Can You Spot It?
9 min read
What Is Greenwashing — And How Can You Spot It?
By Tamara Davison on August 2, 2024

A 2020 European Union report found that 53% of environmental claims made by businesses were vague, misleading, or unfounded. This is greenwashing — an unfortunate byproduct of a planet...

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Greenwashing Examples: The Nine Biggest Fines Handed Out So Far
21 min read
Greenwashing Examples: The Nine Biggest Fines Handed Out So Far
By Tamara Davison on February 8, 2024

Authorities around the world are introducing legislation and penalties to combat the threat of greenwashing incidents. Most recently, the European Union kicked off 2024 by adopting a new...

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